THIS WEEK:
- Pregame patter
- Game misconducts
- Ads that subtract
Highlights and lowlights of a Super Bowl bonanza
Belichick stars; Officials fail; Ads disappoint
According to ABC and ESPN public relations, Super Bowl XL, a 21-10 win for Pittsburgh over Seattle, scored a 41.6 rating, the best since 2000. The game was viewed by the second largest number of people and homes ever.
As is often the norm with Super Bowls, the pregame was as interesting as the game. NFL Network featured a terrific segment with Bill Cowher and his family showing that the Steeler coach is as dedicated to home as he is to the game.
As for analysts, Ray Lewis and Steve Mariucci were solid for the NFL Network, while Rod Woodson

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